Practise · Drill library
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Beginner course · 6 connected lessons
Northstar · Advertising from start to finish
Build one campaign, inspect its performance and optimise the client’s spending.
Guided course · 5 lessons
Campaign Optimisation
Manage Northstar Activewear’s fictional account, investigate performance and reallocate spending.
Budget ManagementFree
Split a £10k Budget
Allocate monthly spend across channels to beat a revenue target without overspending on any one.
Intermediate8 min80 XP
Budget ManagementFree
Black Friday Budget Pacing
Plan spend across a peak trading week with shifting CPMs.
Advanced12 min120 XP